From information to operations: the digital hotel welcome book
Is the digital hotel welcome book just an information channel or a real operational tool? A practical analysis of usage and operational benefits.
The physical welcome book has long been a standard in hospitality. Today, it is rarely consulted by travelers.
Digital solutions have progressively replaced paper materials in hotels. The digital welcome book has become a common tool across the industry. Its value is defined by how it is used in daily operations rather than by the technology itself.
Why the physical welcome book no longer fits modern hospitality
Traveler behaviors have changed
Guests now expect instant access to information through their smartphones. They look for clear answers, available immediately, without effort. A static paper document no longer aligns with these expectations.
A format that is difficult to maintain
Physical welcome books are often:
- Outdated
- Expensive to reprint
- Inconsistent between teams
The information exists but is rarely used.
When the digital welcome book remains an information-only tool
Too much content without prioritization
Some digital welcome books replicate paper brochures.
All information is presented at the same level.
Guests struggle to find what they actually need.
Poor accessibility
Digital tools lose their value when access is complex.
Mandatory app downloads or unclear navigation reduce usage.
No operational impact
When hotel teams still answer the same questions every day, the digital welcome book does not support operations.
From information to operations
Centralizing essential guest information
A digital welcome book becomes operational when it focuses on essentials:
- Wi-Fi access
- Opening hours
- Hotel services
- Access and transportation
- Good local recommendations
Supporting guest autonomy
Guests can find answers independently at any time.
Front desk pressure is reduced without lowering service quality.
Enabling real-time updates
Operational tools must be flexible.
Digital welcome books allow instant updates and reliable information at all times.
What guests actually consult during their stay
Before arrival
- Directions and access
- Parking information
- Check-in details
During the stay
- Wi-Fi code
- Additional services
- Equipment instructions
- Service hours
- Nearby restaurants
- Local activities
Before departure
- Check-out procedures
- Luggage storage
- Transportation options
Operational efficiency starts with prioritizing these use cases.
Operational benefits for hotel teams
Fewer repetitive requests
Common questions are handled through the digital welcome book.
Consistent information delivery
All guests receive the same up-to-date information.
More time for hospitality
Teams can focus on service quality rather than repetitive explanations.
Identifying an operational digital welcome book
An effective digital welcome book is:
- Easy to access via QR code and a web link
- Available without an app download
- Clear and structured
- Simple to update
- Designed to save time for hotel teams
Conclusion
The digital hotel welcome book is not automatically an operational tool. It becomes one when it supports daily workflows and real guest needs. When designed for clarity and usage, it evolves from a simple information channel into an operational asset. At Sunver, this approach guides the product vision: creating tools that simplify operations while improving the guest experience.
Much more than a welcome guidebook
A web application accessible without download, via QR code or link, automatically translated into your guest’s language.
Frequently asked questions
Everything you need to know about Sunver.
What is Sunver?
Sunver is a solution that allows you to easily create your own digital welcome guidebook to simplify communication with your guests. It enhances the guest experience, saves you time every day, and helps you generate additional revenue. Setting up a guidebook is intuitive—similar to creating a Facebook profile.
How do I set up Sunver?
You can create your first guidebook directly from our website in just a few minutes and experience the simplicity of the solution for yourself. If you are a hospitality professional, our team also offers a full demo via video call, helping you with setup and customization.
How can I share my guidebook with guests?
There are two main ways to share your guidebook:
1. Send the link directly after booking or during the stay through your automated messages.Provide
2. QR code displays inside your accommodation so guests can scan and access the guidebook instantly.
You can also print your display for free from your Sunver dashboard or order physical QR code supports directly from our website.
Do my guests need to download anything?
No, your guests don’t need to download anything. Sunver runs as a web app, meaning it’s hosted online, loads quickly, and is instantly accessible. Thanks to automatic translation, the guidebook will open directly in the guest’s phone language.
Can I promote my additional services with Sunver?
Yes, absolutely. With the guidebook modules, you can create a true digital shop and showcase your services, products, or exclusive offers. By connecting your Stripe account, you can accept payments directly without any commission taken by Sunver. Guests can pay in just one click from their smartphone.
The digital welcome guide your guests deserve
Give your guests a seamless experience — all your information, services, and recommendations, right at their fingertips.