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The Most Profitable Add-On Services in the Hotel Industry

Add-on services are a key profitability lever for hotels. This article highlights the most profitable services and explains how to present them effectively to increase revenue and guest satisfaction.

Tray with three massage oil bottles on a spa table, illustrating a wellness service offered by a hotel.

In a context of strong competition and sometimes tight margins, add-on services represent a major profitability lever for hotels. When well designed and well presented, they allow hotels to increase revenue without increasing occupancy, while improving the guest experience.
Here are the most profitable add-on services in the hotel industry, generating both perceived value for guests and revenue for the property.

Late check-out

Late check-out is one of the most profitable services for a hotel.

Why it works:

  • High demand from travelers
  • Low operational cost
  • High perceived value

Breakfast

Breakfast remains a classic way to increase the profitability of a stay.

Most profitable formats:

  • Breakfast not included and offered as an option
  • In-room breakfast
  • Premium or local breakfast options

Parking

Parking is often a decisive factor when choosing a hotel, especially in urban areas.

Advantages:

  • Fixed costs already absorbed
  • High value for guests traveling by car
  • Minimal daily management

Wellness services (spa, sauna, gym…)

Wellness areas give the property a premium image.

Profitable services:

  • Paid spa access
  • Private time slots
  • Bundled offers (room + spa)

Transfers and transportation services

Airport or train station transfers are simple services that help reduce stress for international travelers.

Why they are profitable:

  • Easy to outsource
  • Commission or built-in margin
  • Immediate comfort for the guest

A simple service that reduces travel-related stress.

Partner local recommendations

Through partnerships and commissions, hotels generate passive revenue without additional management.

  • Partner restaurants
  • Tourist activities
  • Excursions
  • Rentals (bikes, cars, boats)

Room service and in-room offers

Even simplified, room service remains highly profitable.

Effective options:

  • Snacks
  • Drinks
  • Simple meal trays
  • Local products

The key is clarity of the offer and ease of ordering.

Personalized services

Personalized touches help hotels stand out from the competition.

Examples:

  • Romantic room decoration
  • VIP welcome
  • Welcome gifts
  • Room upgrades

Why service presentation is as important as the service itself

An add-on service that is not visible is a service that is not sold.

To maximize profitability, it is essential to:

  • Centralize services in one place
  • Make them visible before and during the stay
  • Clearly explain their value
  • Make requests or bookings easy

A digital welcome guide makes it possible to present all add-on services in a clear, accessible, and scalable way.

In conclusion

The most profitable add-on services in the hotel industry are those that:

  • Have low operational costs
  • Meet a real guest need
  • Are easy to understand and activate
  • Improve the overall experience

Late check-out, breakfast, parking, wellness, local recommendations, or personalized services: when well structured in digital welcome guide, these services become a true revenue driver.

Better information leads to better sales.

Frequently asked questions

Everything you need to know about Sunver.

What is Sunver?

Sunver is a solution that allows you to easily create your own digital welcome guidebook to simplify communication with your guests. It enhances the guest experience, saves you time every day, and helps you generate additional revenue. Setting up a guidebook is intuitive—similar to creating a Facebook profile.

How do I set up Sunver?

You can create your first guidebook directly from our website in just a few minutes and experience the simplicity of the solution for yourself. If you are a hospitality professional, our team also offers a full demo via video call, helping you with setup and customization.

How can I share my guidebook with guests?

There are two main ways to share your guidebook:
1. Send the link directly after booking or during the stay through your automated messages.Provide
2. QR code displays inside your accommodation so guests can scan and access the guidebook instantly.
You can also print your display for free from your Sunver dashboard or order physical QR code supports directly from our website.

Do my guests need to download anything?

No, your guests don’t need to download anything. Sunver runs as a web app, meaning it’s hosted online, loads quickly, and is instantly accessible. Thanks to automatic translation, the guidebook will open directly in the guest’s phone language.

Can I promote my additional services with Sunver?

Yes, absolutely. With the guidebook modules, you can create a true digital shop and showcase your services, products, or exclusive offers. By connecting your Stripe account, you can accept payments directly without any commission taken by Sunver. Guests can pay in just one click from their smartphone.

The digital welcome guide your guests deserve

Give your guests a seamless experience — all your information, services, and recommendations, right at their fingertips.